The Lean Dealership: A New Framework for Dealers

A New Way to Do Business

Running Dealerships Like Tech Startups

The Lean Dealership

Does the Lean Startup Apply to Independent Dealers?

The Lean Dealership Methodology

Part 1: What Makes You Different?

Understand Your Customers: Go See for Yourself

Identify Your Niche

Part 2: Build, Measure, Learn

Build a Minimal Viable Product (MVP)

Measure the Right Metrics

Cohort Analysis

Part 3: Systemize and Automate

Using Data

Systemizing Workflows


The Lean Dealership: A Dealer’s Job is Never Done



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Zach Klempf

Zach Klempf

CEO & Founder at Selly Automotive